Tuesday, January 21, 2014

7 Handy Online Tools to Grow Your Business

Growing a business is a process and it does not happen overnight. Once you have online accounts in place, the opportunity to reach more people becomes available. With this a business can create content to share, create online broadcasts and interact with customers. Interaction is important to maintain a positive reputation. 

Dropbox and Programs of the Like

Dropbox and programs that are similar allow users to host files and access them from any computer that has the software. These files are also able to be accessed from mobile devices. For businesses with multiple types of files and/or products, this is an ideal organizational tool. Users are able to create folders that are labeled for specific topics. Finding the content or file that you need is rather simple. The files can be used to upload online, send to clients or share with others virtually. Another benefit of this is that each file gets a link of its own. The links can be shared online that will direct others right to the content.

Speak to Type Programs

Speak to type or text programs, such as Dragon and SpeakWrite, transcribe what you are saying into text on a word processing page. These programs are fairly inexpensive and save a lot of time. It also allows users to multitask, such as research on a second monitor as content is created or shop online if that is the desire. This convenience also helps to prevent tendinitis and other typing related ailments.

Take Online Payments

When a business or service is able to take online payments and deposits, it is more appealing to users. This convenience saves users of your website a lot of time. The ability to take online payments from a variety of sources, such as credit, debit and virtual accounts such as PayPal, will increase revenue for the business. It is important that the features put in place for users to make these payments are user-friendly and fast loading as well as completely safe and secure. 

Build a User-Friendly Website

Nowadays it is important to have a website as a business. Not only does this help to build your reputation but it allows more Internet users to be aware of your business. A positive online reputation is important and can either make or break your business. The impression that users have of the website and how the business runs is important. Users must be able to easily navigate a website and it must be easy on the eyes and fast loading. The navigation must also be simplified to prevent user frustration.

Manage your Money

This is a crucial step if you wish to grow your business. You have to manage your money and be on top of revenues, expenses and losses at all times. This includes having daily financial reports as well as access to the bank account online to view balances, deposits and payments. If a business owner does not now where the money is going, chances are that they are setting themselves up for financial disaster. Online accounting software allows you to combine multiple revenue streams and see them in one area. You’ll be able to understand how much tax you need to pay and whether you’ve turned a profit in a matter of seconds.

Business Cards

Businesses and business owners need business cards. This goes without saying. Every person of status and those in sales should also have cards available. Even if it is just dropping a card into a letter or speaking with a friend about the business, every opportunity to hand one out is an opportunity to gain a new customer. These should be on-hand at all times. 

Use Social Media Networks

Social media networks are becoming the best way to reach out to new and existing customers. The ideal networks to share content on are Google+, LinkedIn and Facebook. Twitter is fizzling out as far as popularity and a way to boost your presence are concerned. It is also beneficial to post photos of products on Instagram and Pinterest to grab the attention of more users.

These are just a few of the tools that you should consider to help grow your business. It takes more than just advertising and word-of-mouth to increase revenues and gain new clients. This is a constant process. If you have these tools implemented properly, the business will grow itself with minimal work being needed on your part as the owner.

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